Meet Hyojo! These cheerful, collectibles magically transform into refreshing drinks and iconic sips Hyojo loves most. Each blind box reveals a squishy sensory surprise with unique designs, expressive faces, and fun mixed materials. And includes a keychain. Cuddle them, collect them, adore them, and take them with you everywhere you go - what will Hyojo be next? HYOJO CUDDLECTIBLES - A limited-edition mixed material collectible figure with super cute details and rich materials inspired by your favorite brands and fun to squish! 3 PEPSI® STYLES TO COLLECT – Hunt for a can of Pepsi Wild Cherry, rare original Pepsi Can, ultra-rare Pepsi Fountain Drink BLIND BOX – Each box is a surprise. Which iconic Pepsi® style will you get? KEYCHAIN – Includes a keychain so you can take Hyojo anywhere. SQUISHY – Signature mixed materials create a uniquely soft, squeezable feel. ICONIC STYLE – Soft plush body paired with a stylized doll face and feet for irresistible charm. COLLECT – Designed for fans who love to collect, display, trade, and hunt for rare finds. EXPAND YOUR COLLECTION – Complete your Pepsi® set, then discover more Hyojo series including Krispy Kreme®, Pop-Tarts®, Cheetos®, Harry Potter, Powerpuff Girls, and Hello Kitty® and friends.